Abstract
Small businesses have proved to be vital to the American economy because they contribute 50% of the all-inclusive jobs and 99% of the entire firms operating in the US. This descriptive-multiunit case study aimed at exploring the pitfalls or challenges facing small business owners, which make them not to go beyond five years after commencement in Denver, Colorado. The conceptual structure in this research was founded on general systems theory. Information was gleaned via semi-structured interviews together with company documents. Additionally, Member checking was done to strengthen trustworthiness and credibility. Founded on methodological triangulation on the information collected, three themes were identified including business seasonality, dedication and passion from business owners, and contracting the best employees. Outcomes of the research can be utilized to influence social change by enhancing insights and challenges that hinder efficient operation of small businesses in Colorado. Data obtained from the study can be tailored to foster business prosperity, communities, families, and the economy.ÿ

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Why small businesses struggle and fail ?The pit falls of small businesses?
in Denver, Colorado
by
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Dissertation Presented in Partial Fulfillment
Of the Requirements for the Degree
Professional Doctorate of Business Administration
in
Emphasis